For Immediate Release
February 14, 2018
RAYS ANNOUNCE PARTNERSHIP WITH COCA-COLA BEVERAGES FLORIDA
ST.. PETERSBURG, Fla.—The Tampa Bay Rays and Coca-Cola Beverages Florida (Coke Florida) are proud to announce their new partnership beginning with the 2018 season. Coke Florida will be the new Official Beverage Partner of the Rays, and the exclusive provider of sparkling soft drinks, bottled water and other refreshing beverages throughout the Rays ballpark.
“We are proud to align ourselves with an outstanding organization working locally in Tampa Bay neighborhoods and communities,” said Rays President Brian Auld. “We look forward to not only offering Coke products to our fans, but also to collaborating with their team on community projects that will make an impact in the ballpark and in the region.”
“This comprehensive partnership provides the opportunity for two great brands to generate excitement with fans, create value in the marketplace and make significant contributions to the local communities we call home,” said Executive Vice President and Chief Commercial Officer of Coke Florida Thomas Benford. “We are excited to partner with the Rays and create connections with baseball enthusiasts across the Tampa Bay area.”
About Coca-Cola Beverages Florida, LLC
Coca-Cola Beverages Florida, LLC (Coke Florida) is a family-owned, franchise Coca-Cola bottler. Coke Florida’s exclusive territory covers over 18 million consumers across 47 Florida counties, and includes the major metropolitan markets of Jacksonville, Miami, Orlando and Tampa. Coke Florida sells, manufactures, and distributes over 600 products of The Coca-Cola Company and other partner companies. Coke Florida is the third largest privately held Coca-Cola bottler and the sixth largest independent bottler of Coca-Cola products in the United States. Coke Florida was founded in 2015 and is headquartered in Tampa, Florida. For more information, please visit cocacolaflorida.com.